Unleash the Power of Route-Targeting: How to Maximize ROI
In the competitive landscape of truck dealership marketing, attracting non-local fleets can be a significant challenge. Picture this: You’re a…
Fighting Truck Depreciation: Getting Used Equipment Off Your Lot
As you might already know, build rates and new equipment sales for tractor trucks are down, and they’re predicted to…
Are You Losing Customers Due to Unclear Loyalty? It’s Time to Redefine Brand Affinity!
In the fiercely competitive world of trucking dealerships, understanding your customers’ brand preferences is key to success. Unclear customer loyalty…
Is Your Dealership Growth Stagnating? Discover the Secret to Revitalizing It!
In the competitive world of trucking dealerships, stagnant growth can be more than a real headache, it could mean real…
The Best Way to Set Achievable Goals
When developing a new sales campaign, it’s good to be ambitious with your goals, but it’s also important to be…
How to Ensure You’re Using Up-To-Date Information
Data is one of the most influential factors of a business’s marketing and sales campaign. So much in fact, that…
How To Know When Your Prospects are Going To Buy
When it comes to buying heavy equipment, like long-haul trucks and trailers, it’s not a decision that a lot of…
Identifying Growth Opportunities with RigDig Business Intelligence
Identifying new markets and opportunities for growth has never been easier thanks to RigDig BI. Using the prospecting tools and…
How McMahon Truck Centers Finds Success with RigDig BI
RigDig BI offers a lot of features that help businesses find success in the trucking industry. Whether you’re a dealer,…
Steering The Conversation When You Know Too Much
It’s common for salespeople to research their prospects ahead of time before making a sales call and it’s natural to…